Symphony Orchestra Logo Design
The inspiration comes from the music indicator lights. The bold columns are describing the buildings of a modern city. The waving curve stands for the melody, also stands for the sea wave, because this orchestra belongs to a seaport city called Ningbo. The entire logo is in a total minimalism style.
灵感来自音乐指示灯. 粗大的方形柱描绘了一幅现代城市的样子. 波浪代表音乐的旋律, 也代表海洋的波浪, 因为这个交响乐团属于一个海港城市 -- 宁波. 整个logo是一个完全的简约主义风格.
Before I start thinking about an idea, I will go visit the client face to face, have some chat to know about client's mind, and watch how they work. The moment I see how this student's orchestra practice was a stunning experience -- first time I watch them in a close distance. What I had in mind are lots of sloping bows and pipes. So it came the idea: a sloped bow, a part of the pipe, and a round drum to seal them up. It's a simple but complete identity for a symphony orchestra.
在我开始思考创意之前, 我会去客户地方拜访, 聊聊天以了解客户的想法, 观察他们是如何工作的. 观看这个学生交响乐团的训练是一个炫目的经历 -- 第一次这么近距离看他们练习. 在我印象里留下的就是一根根倾斜的琴弓和管子. 于是灵感就此而生: 一根倾斜的琴弓, 一根弯曲的管子和一个圆形的鼓封闭整个结构. 很简单但是完整的成为一个交响乐团的识别符号.